We'll help you build more 'trust' in your brand...

Here at TonkinSpiel^®, our specialty is what we call Trust-Centric™ marketing. We predominantly work with organisations that sell high quality services and products that are relatively expensive and/or involve an element of risk (i.e. purchases that involve careful consideration).

By incorporating positive 'word-of-mouth' into all of our clients' advertising and marketing, we help these organisations build more 'trust' in their brands.

'Word-of-mouth' is still the best form of marketing

"Despite an ever-expanding array of advertising platforms, consumers around the world still place their highest levels of trust in other consumers, according to the 2007 global Nielsen Internet survey.

The Nielsen survey found that overall, consumers trust other consumers above all else! 78% of respondents said they trusted - either completely or somewhat - the recommendations of other consumers.

The recommendation of someone else remains the most trusted source of information when consumers decide which products and services to buy." (Source: The Nielsen Company)

Trust always precedes the sale

Nothing will build trust in your brand(s) faster than positive, 'word-of-mouth' marketing. Used skillfully, across media that's appropriate for your product or service, your business will become stronger, more profitable and more valuable.

If you have a great service, product or message and customers who love what you do, TonkinSpiel's trust-centric approach is definitely worth considering.

Start delivering a more trusted, more cost effective marketing message today...

Ask us about producing trust-centric marketing campaigns for your websites, email nurturing, television and radio commercials, direct mail, online media, telephone messages-on-hold, press advertisements, etc. To ask questions or to arrange a meeting, visit our contact page.